Monday, June 10, 2013

Brand Focus: J9 Two Five

J9 Two Five is a brand which was pioneered by Janine Packman and inspired by her dream of working in fashion in a Sri Lankan fashion buying company. It aims to collaborate different textures and tones, mixed metals and a variety of finishes with an ethnic style by including a subtle sparkle for a truly rustic feel. 
The brand was born when Janine met a vast amount of talented craftsmen and silversmiths who were brilliant at their job, but lacked the Western ability to design and finish products to a truly high standard. Thus, this was the driving force behind the brand - to combine two cultures and abilities from each. 

I was lucky enough to receive  some of their beautiful designs, and I have to say, I am hopelessly in love with each and every one. Their attention to detailing, the vast array of materials and finishes used guarantees that no two pieces are the same. 

I am particularly in love with this delicately beautiful ring. The intertwining bands create a dramatic effect, whilst the dainty thin shreds of silver aim to contrast against the blog stacking effect that is created. The added charms lift the ring out of the hand and enable the wearer to not only wear a piece of jewellery, but a piece of art!

What do you think?
Lots of love,
Katie x